ALWAYS 100% WOOL

Fuza Wool

ALWAYS 100% WOOL

Fuza Wool

ALWAYS 100% WOOL

Fuza Wool

Scandinavian Outdoor Group

Scandinavian Outdoor Group, or SOG, is a group of more than 70 outdoor brands from Scandinavia.

With the HERITAGE and traditions of Scandinavia. We make PREMIUM outdoor products, with INNOVATIONS created from challenges of our demanding nature.

We strive to DO GOOD, for people and for nature. We do this with PASSION and JOY. Together.

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The Fuza Wool journey began with the founders’ wanderlust, curiosity and desire to use the whole world as a creative work space.

Read the story behind Fuza Wool